Workshop Overview
In a dynamic and swiftly changing environment, what constitutes success of companies includes knowledge and skills in strategic branding. This workshop aims to equip participants with important issues and techniques that will empower companies to strategically brand their products in the competitive environment.

Content
Topics to be discussed will be on the essential aspects of strategic branding but with a focus on the Tanzanian environment. Highlights on the discussions include the following:
§ Top five brands in Tanzania- what makes them tick?
§ Evaluate your current brand equity.
§ How do Tanzanians respond to branding efforts of companies?
§ The best way to plan and organise strategic branding in your firm.

Who should attend?
Brand Managers, Marketing Managers, Marketing Executives, Sales Managers, Business Owner Managers, Public Relation Managers and any other interested.

Date and Venue
7th October 2008 from 08.00 - 16.30 hrs at Blue Pearl Hotel, Venus Hall, Ubungo Plaza

Application Deadline: 16.00 hrs on 3rd October 2008. Confirmation of participation is made by paying the fee.

Your Investment
TZS 200,000/= and TZS 220,000/= per participant for members and non members respectively to cover registration, seminar materials, refreshment and Lunch.

For booking and detailed program, please contact:
Confederation of Tanzania Industries,
NIC Investment house,

9th Floor,

Samora Avenue,
P O Box 71783,

Dar es Salaam,

Tanzania.


Tel: 2114954, 2123802, 2130327,

Mobile: 0713 664341.
Email:
cecilia@cti.co.tz

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  1. I urge people in marketing field to attend this course. Personally, I attended the first course, it was really useful with practical approach. I was very impressed with presenters Dr Mwaipopo ( my lecturer at UDSM), Richard Kasesera and Imani Kajula. Watani wa jadi are ahead of us in marketing that's why wanatupiga sana bao.

    Thanks CTI for assisting to avail us a learning platform.

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  2. Hamna lolote mnampa michuzi bichwa tu yaani of all the org web and emails ad and all newtowrking plus papers mmeopna huku ndio...sasa mbona maority tuko nje alafu busy IoI sasa hata hawa wenye course markieting inawashinda bado ona sasa ulipoleta simo am sick naenda zangu utamu sasa

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Hii ni Blog ya Watanzania popote walipo duniani kwa ajili ya kuhabarisha, kutoa/kupokea taarifa na kuelimisha mambo yote yaliyo chanya kwa Taifa letu. Tafadhali sana unapotoa maoni usichafue hali ya hewa wala usijeruhi hisia za mtu/watu. Kuwa mstaarabu...